If you didn’t know that Shortstraw released their fifth song off their Those Meddling Kids collective, your weekend must have sucked a lot more than the rest of ours…but this song is more than just a song. There’s a foundation that goes along with it.
Bowsie was Shortstraw frontman Alistair’s beloved part Rottweiler, part Labrador who passed away in 2016 while the band was on tour in Europe. He said “Bowsie is signature to Shortstraw in the sense that our same energetic spirit is felt throughout the song. Even though the context has the potential to be saddening, the song is upbeat and strong.” Most of us have been there and can relate to the feeling of lost loved pet. This song provides the kind of solace that only Shortstraw can give in their iconic upbeat ways.
- Lauren Schlachter joins the Those Meddling Kids project as designer on Bowsie’s artwork
With the release of Bowsie, the band is launching The Bowsie Foundation, an initiative set up by the band as a means to support animal charities in South Africa.
The aim of the foundation is for the band to do their part in making sure animal charities out there can receive whatever money and aid they can give them. The band often gets asked to do charity shows, and wish they could do them all. Instead, with starting their own foundation, and their annual Mandelapalooza, they can rather focus their efforts on making sure the charities they believe in receive the right funding, and that they know they are doing everything in their power to make a difference.
Montego Pet Nutrition has come on board to pledge money for The Bowsie Foundation’s first project – the #BowsieChallenge. Montego will be donating R1 for every view of the Bowsie video received within 15 days, up until R15 000, so the band is setting out to achieve 15 000 views in 15 days. The Bowsie Foundation will be donating the money to an animal charity of the band’s choice. The bands are also giving fans the chance to recommend charities. Aren’t they awesome? Yes!
So where can you watch the video? Well right here! Get your views, your friends’ views, your ex’s views and everybody on your facebook feed to enjoy this lekker song:
More info on the Bowsie Foundation can be found here.